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Weekly Summer Flash Sale Promotion Launches This Week
Check Rates Center each Wednesday to see if your hotel has been selected to participate

As we analyze the current market conditions, we understand the need for innovative strategies to attract guest bookings and revenue. With that in mind, we are excited to introduce our weekly Summer Flash Sale designed to quickly help drive additional business to your hotel. These attractive rates will capture the attention of potential guests and help motivate them to take advantage of this exclusive opportunity, targeting loyal Choice Privileges® members.

Each week a different set of target properties will be strategically chosen to participate based on data that will help properties drive additional business on Thursday - Sunday night stays; the booking window will be open that Thursday - Friday. Moving forward, please be on the lookout for a weekly message on Wednesdays in Rates Center to see if your property has been chosen. The Summer Flash Sale will reoccur weekly until the end of August. If chosen and you do not want to participate, you can yield out in Rates Center by using rate plan selling limits for rate code SFLSH1.

Promotion Details: 
  • Rate Plan: SFLSH1 
  • Discount: The offer is a 25% discount off the Best Available Rate (BAR) for Choice Privileges members 
  • Book Window: Thursday - Friday 
  • Stay Window: Thursday - Sunday 
  • Length of Stay Restrictions: N/A 
  • Valid days of the week: Thursday - Sunday 
  • Member Rate: Member  
  • Cancellation and Refund Policy: House Policy  
  • Commissionable: Yes, CHERP fees apply to any bookings through CHERP applicable channels 
  • Channels: Choice Hotels direct channel, ChoiceHotels.com, Choice Hotels mobile app, Choice contact centers, a Choice branded hotel, and through other authorized channels. 
  • Inventory Management: Subject to Hurdle Points; Individually Yieldable via Rate Plan Selling Limits 
  • Regions: U.S.  
  • Brands: Participating hotels in the following brands: Ascend, Cambria, Comfort Inn, Comfort Suites, Sleep Inn, Quality, Clarion, Clarion Pointe, Econo Lodge, and Rodeway Inn brand hotels.
Rates Center Details: 
Be sure to check Rates Center each Wednesday to see if your property has been chosen to participate in the flash sale for that week. 

If your property has been chosen, you will the rate plan SFLSH1 – Last Minute Savings in Rates Center:
 
 
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You can hover over the icon to see the details of the offer:
 
 
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You can also read the details of the offer by clicking into the rate plan.
 
 
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If you have any questions, please contact your Revenue Manager or Revenue Analyst. If you do not have a Revenue Manager or Revenue Analyst contact Franchisee Care.
 
 
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This email message and any attachments are confidential and are intended solely for franchisees of Choice Hotels International, Inc. (“Choice”), and their authorized employee(s). If you are not the intended recipient, or you are no longer affiliated with a Choice branded hotel, please immediately reply to the sender and delete the message from your email system. Thank you.
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