• Keeping the Team on Message

    You and your team have spent weeks, months and even years planning, testing, and perfecting your brand’s unique messaging. Late nights, weekends, and holidays making sure everything that comes from your brand is in the same voice. You’ve worked hard to fine-tune the words and messages that you want your customers, prospects, and investors to

    ... continue reading.
  • Serious Email Professional HTML Templates Now Free

    Long ago, before such a thing as Serious Email existed, we too used to search for HTML email templates. A quick search appeared to provide many promising links, but alas, most lead to disappointment. Not any more. We no longer search because everything we need is right here, but apparently, you’re not as lucky as

    ... continue reading.
  • Developing HTML Email is a Pain in the A$$

    We’ve all heard the latest email marketing stats. • Email marketing drives more conversions. • Email messages are five times more likely to be seen than a Facebook post. • 90% of email gets delivered to the intended recipients inbox. • Personalized email deliver six times higher transaction rates. • Email marketing is more cost-effective

    ... continue reading.
  • Preflight Checklist: What to Do Before Hitting Send

    Email marketing can be more cost-effective than other forms of outreach, but only if your email gets opened. There are so many details to keep in mind before you press send. Here’s what you need to consider to ensure your message gets delivered the way you intended. Download Preflight Email Checklist The Fundamentals From Name:

    ... continue reading.